Shouldering the prolific mantle of the late Virgil Abloh as Louis Vuitton’s men’s creative director comes with great expectations and immense responsibility. Yet, Pharrell Williams approaches each collection with ambition, leveraging his extensive reach, multifaceted sensibility, and cultural foresight to preserve the brand’s stronghold amid the shifting tides of high fashion.
In his latest Spring 2025 menswear collection, Williams depicts the concept of Le Monde Est À Vous (The World Is Yours). The polymathic artist uses music as a medium to express global unity and diversity, echoing the maison’s abiding connection with travel and discovery, bridging contrasting colour schemes, fluid and sculptural silhouettes, preppy accents, and street-style nuances throughout the collection.
Leaning into a neutral and muted palette, Williams found inspiration in the natural gradient of human complexion, featuring deep browns, taupe tones, grey-tinged mauves, and fresh whites. This artistic study is carried through the technical details of the garments, with intricate techniques giving patterns and monogram prints a skin-like finish, while form-fitting pieces are made with gauzy textiles. As a counterbalance to Williams’ musical synaesthesia, the ensembles offer a contrasting visual dialogue with splashes of colour to emanate the essence of spring. This sensory lens is rendered in prismatic waves, where Flower monograms grace collarless jackets, hooded blousons, and elasticated shirts; t-shirts subtly dissipate from fluorescent to light pigments; knitwear pieces are enveloped in ombré fades; denim jacket, trousers, and black suits are embellished with the LV Blason monogram; and a technicolour reinvention of its Damier pattern.
The collection also ventures into the realm of sports, spotlighting a line-up of LVFC (Louis Vuitton Football Club) pieces, ranging from athletic polos and jerseys to leather attire and soccer-inspired footwear. At a closer view, the craftsmanship comes to life as buttons are decorated with aviation-themed motifs, miniature atlas etchings, crystals, and pearls, while leisurewear is edged in delicate beaded piping. For accessories, the Taigarama line-up of small leather goods adopts the luminous shades of the sun and sky, including bags, backpacks, Horizon trolleys, wallet trunks, bracelets, key rings, and whimsical crab- and turtle-shaped charms. The selection also includes a Baladeur Wearable Wallet, a Music Player Wearable Wallet, and an LV Tape Card Holder.
