Louis Vuitton for Only Watch

 Coming together for a worthy cause

The world may be your oyster, but for Louis Vuitton, the world is also a dance floor. For this year’s Only Watch Auction, the French luxury house has collaborated with Paul Pettavino — son of Only Watch founder Luc Pettavino — to produce a singular timepiece that places world cities on a patterned-tile dance floor.

Named quite aptly The World Is A Dancefloor, the timepiece has been adapted from the colourful Louis Vuitton Escale Worldtime, and replaces monogram-inspired emblems with square, patterned tiles. The psychedelic theme is carried through from dial to strap. The tiles have been hand-painted using a miniature painting technique, while the strap features a contrasting blue alligator skin and yellow calfskin lining on the reverse.

Aesthetics aside, the watch features a “hands-free” world-time movement created by La Fabrique du Temps. A yellow hand sits still at 12 o’clock, while two discs telling the hours and minutes rotate around it. A pull and scroll of the crown adjusts the city wheel accordingly.

The timepiece is presented in one of Louis Vuitton’s signature trunks in graphite, with the hand-painted motif adorning the cover.

The Only Watch Auction will take place on 7 November this year. Proceeds will go towards the research of Duchenne muscular dystrophy, an illness that afflicts the elder Pettavino, and that sparked off the creation of Only Watch.


Louis Vuitton

Sign up for our Newsletters

Stay up to date with our latest series