A total of 299 luxury apartments and penthouses are encased within the svelte, skyline-defining form of Principal Tower – one of London’s tallest residential buildings at 162 metres above ground. Designed inside and out by Foster + Partners, the architectural minds behind The Gherkin, the tower is part of Principal Place: a comprehensively planned mixed-use scheme on the border of Shoreditch and the City of London. Its enviable location in the CBD means that the London Stock Exchange and high fashion brands at the Royal Exchange are within easy walking distance, while the innovative tech hub of Silicon Roundabout is virtually on Principal Tower’s doorstep.
With an abundance of over 23,225 sq m of residential space, potential buyers can make their selection from City House, Upper House, and Penthouse units, starting from £900,000 and stretching to £7 million (about RM4.75 million to RM37 million). Beside spectacular east-to-west views of London’s skyline, residents can also enjoy amenities such as an edgeless infinity pool, a spa, a cinema, residents’ lounge, and a state-of-the-art gym overlooking Principal Place’s public piazza. Another highlight is The Light Bar, a beloved local drinking spot situated in a former electric light station, which remained undemolished – an excellent call on the part of developers Brookfield Properties and Concord London.
