Few names in fashion are as synonymous with a strong, unmistakable identity as Thom Browne. The New York-founded label has maintained its steady dominance in the sartorial landscape, drawing in modern-day dressers with its progressive take on masculinity, formality, and dress codes. By manipulating structure and scale, the brand disrupts traditional tailoring, offering a fresh perspective on gentleman’s fashion through shrunken silhouettes, cropped trousers, and boxy blazers—all while staying true to the principles of classic American tailoring.
What began as a modest ‘by appointment’ storefront in New York’s West Village with just five suits has since ascended to global prominence, with a presence in premier retail locations across 40 countries. Now, the brand has entered the Malaysian market with the launch of its first boutique in Pavilion Kuala Lumpur, bringing its hallmark corporate-themed aesthetic to the region. The well-lit space is grounded in polished subtlety, featuring grey marble panels, while cool fluorescent lights, glass display cabinets, and sleek desks collectively evoke an office-like setting.
Inside the boutique, the latest Spring 2025 collection embraces the full spectrum of the Thom Browne universe, referencing upper-crust academia, mid-century modernism, and athletic influences. While suit-and-tie combinations remain a core focus, the line-up also leans into a laid-back, more movement-friendly take on menswear, with hero pieces such as jacket-weight cashmere twin sets, madras plaid ensembles, four-bar emblazoned nylon tracksuits, patch-pocket needled-stitched cotton suits, and memory-tech utility coats. The footwear range also expands with new formal options, including fisherman sandals, boat shoes, and leather heritage trainers. Interspersed throughout are Browne’s signature neutral-toned suiting, patriotic colour palette, whimsical details, and dachshund-shaped bags.
View more photos of the collection
The new Thom Browne boutique is located on Level 3 of Pavilion Kuala Lumpur.
