PERSPECTIVES 2027: What Will Drive The Next Decade of Luxury Growth?

REWRITING THE LUXURY EQUATION

For more than a century, luxury has been defined by scarcity: the rare timepiece, the coveted bag, the object accessible to only a select few. Today, that equation is being rewritten.

In a world being reshaped by demographic change, technology and a profound reassessment of what it means to live well, the very notion of scarcity is shifting. Will the things we value most in the future still be things we can own?

Perspectives 2027 begins with that question. As the traditional measures of luxury evolve, what will create value—and drive growth—over the next decade?

WHY VIETNAM, AND WHY NOW?

Perspectives 2027 is presented by Robb Report Vietnam, alongside Robb Report Singapore, Robb Report Malaysia, Robb Report Philippines and Beyond the Boardroom Singapore. The full-day forum at JW Marriott Hotel & Suites Saigon will unfold through a series of keynotes, panel discussions and case-study sessions.

The choice of Ho Chi Minh City is deliberate.

Vietnam is emerging as one of Asia’s most dynamic luxury markets, with a new generation of consumers taking shape alongside rising wealth, entrepreneurial ambition and changing expectations of how success is expressed.

This puts Vietnam in an intriguing position: not simply as a market luxury brands are seeking to reach, but as a place where new ideas about consumption, experience and status are beginning to take shape. Rather than asking only how Vietnam might catch up with more mature luxury markets, Perspectives 2027 poses a more compelling possibility: could Vietnam develop a luxury language of its own?

THE QUESTIONS LUXURY CAN NO LONGER AVOID

Nine sessions form a continuous narrative, beginning with perhaps the industry’s most pressing question: where will the next wave of luxury growth come from?

From the global picture, Perspectives 2027 turns its attention to Vietnam, where a new generation of consumers is redefining the relationship between wealth, status and influence.

The conversation then moves to a force with the potential to transform how luxury itself operates: artificial intelligence. AI can already generate products, images and increasingly convincing worlds—but can it create desire? As machine creativity moves closer to human capability, what remains impossible to replicate?

From what people desire, the conversation moves to a larger question: how do we actually want to live?

As lifespans increase, the focus is shifting towards healthspan—the years of life spent in good health and with a high quality of life. This raises new questions for preventive healthcare, wellness, real estate and hospitality. Could this become one of luxury’s most significant growth frontiers in Asia over the coming decade?

Perspectives 2027 does not seek to end a day of discussion with definitive predictions. Instead, it leaves every leader with a more difficult question to take back to the boardroom: which assumptions about luxury are shaping your business today—and how many of them will still hold true ten years from now?

Full details of all nine sessions are available on the official Perspectives 2027 website.

THE FIRST SPEAKERS ANNOUNCED FOR PERSPECTIVES 2027

These questions will be explored by leaders, thinkers and practitioners who are directly observing, navigating and shaping the shifts taking place across the market.

Oriol Montal, Regional Vice President, Luxury Asia Pacific, Marriott International
Dr Catherine Ball, scientist and futurist; Founder, Vox Meriden and Vox Helix
Duan H.M. Tran, Design Principal, KAA Design, Los Angeles
Bhavya Kukrety, Managing Director, WATG Asia Pacific
Viona Zhang, Deputy Managing Director, C9 Hotelworks
Christine Galle-Luczak, Founder & CEO, Heavens Portfolio
Jorge Rodriguez, Group Managing Director, Influential Brands
Dr Tran Van Thanh, Co-Founder, ASA Lighting Design Studios
Ngo Dinh Bao Vi, General Director, Truc Chi Vietnam Art
Michael von Schlippe, Founder & Chairman, Media Publishares
Bettina von Schlippe, Vice President, Business Development & Innovation, Media Publishares
Rahat Kapur, Editor-in-Chief, Beyond the Boardroom
Kenneth Tan, Editorial Director, Robb Report Malaysia
Hao Vu, Editor-in-Chief, Robb Report Vietnam
Dominic Mason, Managing Director, Sedgwick Richardson Southeast Asia, Programme Moderator

These are the first speakers to be announced, with further names to be revealed in the coming weeks. Full speaker profiles will be available on the official Perspectives 2027 website.

Perspectives 2027 is not about arriving at a new definition of luxury. It is about asking the questions that matter before the shifts behind them become obvious to the market.

On 12 November in Ho Chi Minh City, that conversation begins.

EVENT INFORMATION

Date: 12 November 2026
Venue: JW Marriott Hotel & Suites Saigon, Ho Chi Minh City
Registration: https://mediapublishares.sg/perspectives-2027/

Speaker opportunities: Contact Mrs An Nguyen, Content Director, Robb Report Vietnam – [email protected]

Brand partnership opportunities: Contact Mr Long Truong, Head of Partnerships, Robb Report Vietnam – [email protected]