Gentlemen in Kuala Lumpur, take note. Men’s grooming is fast elevating to art form proportions. Forget going to high foot traffic areas for your monthly trims. Ramitta Elite at The St. Regis Kuala Lumpur answers the needs of the city’s well-heeled male populace seeking privacy and a touch of sophistication.
The Ramitta Elite experience (Ramitta means ‘peak’ in ancient Aramaic), embodies “a seamless blend of luxury, exclusivity, and personalised service” according to its CEO Ali Abdulnaser. Clients, upon arrival, are ushered into an environment designed with privacy and sophistication in mind, ensuring a refined and tranquil atmosphere. The skilled barbers here are on hand to provide bespoke grooming services, meticulously tailored to the client’s specific preferences and needs.
The space resembles a customised man cave, located by the side of the hotel’s Iridium Spa. There is a lounge-type enclosure, where clients can conduct meetings pre- or post-treatments that could quite possibly be one of Ramitta Elite’s main draws. After all, who doesn’t like to experience a sense of rarified privacy while contemplating their business deals?
“The reception area and meeting room are designed with an emphasis on comfort and privacy, featuring unique architectural elements that create an inviting yet discreet atmosphere,” Abdulnaser says. “Plush seating arrangements and soundproofing ensure that clients can engage in private discussions without distraction.” In other words, each grooming session transforms into a luxurious retreat, where relaxation and sophistication are prioritised.
This attention to detail, Abdulnasser says, when combined with exceptional customer service, elevates the experience beyond grooming. “It becomes a transformative journey of renewal and indulgence, where every aspect is crafted to meet the highest standards of luxury and comfort,” he adds.
With that in mind, the design of Ramitta Elite and its private treatment rooms comprise a sophisticated tribute to the elegance of gemstones—specifically Onyx, Sapphire and Garnet. “Each private client room is meticulously curated around one of these stones, establishing a cohesive and opulent environment that provides clients with a distinctive and immersive experience,”Abdulnasser says. He adds that the colour palette of the chairs is strategically aligned with the gemstone themes. This, of course, enhances the overall aesthetic appeal of each room. “Clients are enveloped in an atmosphere that mirrors the rich tones of the stones—deep blacks for Onyx, serene blues for Sapphire, and warm reds for Garnet—ensuring a fully cohesive thematic experience,” he says.
Besides creating gemstone-themed rooms, Abdulnasser, whose lineage spans four generations of Syrian barbers, has several tips for prospective clients on how to achieve the most optimal haircut according to their style profile.
“It is essential to communicate effectively with your barber by clearly describing your desired style and providing reference photos,” he says. “A professional barber will not only take your preferences into account, but will also offer valuable advice based on your hair type and face shape, ensuring that the selected cut complements your features.”
Ramitta currently has two branches in Malaysia: Ramitta Elite at The St. Regis Kuala Lumpur, and Ramitta in Ipoh, housed in a picturesque colonial building. What about his plans for the company? “In the coming years, our strategic objective for the Ramitta brand will focus on international expansion and establishing a presence in key global markets,” Abdulnaser says. This initiative, he adds, will emphasise “our commitment to luxury and exceptional service, while tailoring our offerings to diverse clientele”.
