A sight for sore eyes
Against the tinsel-flecked background of the Frieze Los Angeles art fair, Rimowa launched its latest collaboration with multimedia artist Alex Israel. Rising to the occasion with a 20-foot tall suitcase sculpture, Israel is the latest in a string of big-name collaborations Rimowa CEO Alexander Arnault has championed. Notable project partners have included Anti Social Social Club, Off-White, Supreme, Bape and LVMH stablemate, Fendi.
Available in two colours – the first a blue-and-pink sunrise and the second a sunset-leaning orange to blue fade – both hues are answers to Israel’s question of: “What’s the suitcase I’d want to look at and wheel through LAX?”
To view the products, Frieze visitors and resident Angelenos were invited to climb inside the multi-storeyed installation. Alongside was LA-based coffee company, Alfred, providing curated refreshments in the artist’s multi-layered preferences.
